A mission statement that is SPECIFIC inspires ACTION! A mission statement that is vague causes confusion.
3 Steps for a Specific Mission Statement:
- Include SPECIFIC economic objectives.
- Include a deadline.
- Answer the question “Why“.
Example: We will accomplish _____________, ____________, and ____________ (3 Economic Objectives) by ______________ (Deadline) because ____________________ (your “why”).
Call John at 701 226 0941 to create a specific mission for your organization that inspires action!
Content Credit: Donald Miller’s “How to Grow Your Small Business”
